Marketing & Social Media Assistant
University of Colorado Colorado Springs
Metrics
Sept – OctResponsibilities
- Took on expanded responsibility for UCCS’s Instagram, Facebook, TikTok, LinkedIn, and Threads accounts, managing content creation, scheduling, and publishing across platforms.
- Developed social media designs, trend-based content, and a recurring Reel/TikTok series focused on student engagement and storytelling.
- Created and organized four-week content calendars to maintain consistent posting and engagement.
- Assisted with paid social media campaigns and marketing/design projects from planning through publishing.
- Monitored social media analytics across multiple platforms to evaluate performance and improve future content.